Friday 17 January 2020
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africanews - 1 month ago

Congo: Women challenged to take up more leadership roles

Entrepreneurs, traders, business leaders coming from Rwanda, Congo, the Democratic Republic of Congo, and Gabon, all shared their different experiences with leadership. Adriana Talensi, Sivi Malukisa, Daphnee Mayet told of their journeys full of challenges at the 3rd edition of the Biashara networking in Pointe-noire, Congo. “By being myself, by being a woman who works, a woman who knows what she wants to do. I am in a company I created in which I am the only investor. But in other businesses, I am associated with men. It is true that sometimes there are challenges, trying to impose on you, to impose to your qualities. I am the youngest and only woman. Indeed, sometimes it can be painful. There are so many myths: that the woman is weak, we must protect her… The woman needs us to think for her and tell her what to do. All we have to do is…As the panel’s theme said, impose yourself but gently. “To impose oneself through ideas,” said Sivi Malukisa, CEO, Manitech Congo. Africa holds the world record for female entrepreneurship, with 27% of women entrepreneurs,according to the latest figures published by the International Solidarity Organization Women in Africa. They represent half of the African population and produce 62% of the economic goods, with only 8.5% of women employees. According to some women, Africa attracts and fascinates. For fashion designer Adriana Talansi, the continent is a true source of wealth that inspires on a global scale especially in the field of fashion. “I think that African fashion was really inspired by us, I assure you especially when I did the Dior exhibition, I saw John Galliano was inspired by us. I saw Masai-mara necklaces, and today Dolce Gabbana for her 2020 collection is in Raphia. I think that today the African has understood the importance of consuming African goods,’‘ said Adriana Talansi fashion designer/ founder, Talansi brand. These enterprising women want to go further and they do not hide their ambitions,extending and varying their activities higher amidst enormous challenges. Nevertheless, there has been a significant improvement in women’s access to decision-making positions. But the problem of accessing finance remains a challenge.


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